BRANDS ARE 'going to space ' on GOOGLE with exclusive ai for pr & search domination
Just like Jeff Bezos, who flew to space on the first crewed flight of the New Shepard (the rocket ship made by his space company, Blue Origin), businesses are now soaring to the first page of Google at a speed never seen with human eyes. Bezos, 57, who took the flight with his younger brother, Mark Bezos, in 2021 (just 15 days after he resigned as CEO of Amazon), posted to Instagram before his flight “Ever since I was five years old, I've dreamed of traveling to space. On July 20th, I will take that journey with my brother. The greatest adventure, with my best friend."
While Bezos traveled into space (okay, so, it was a sub-orbital tourism mission that only took him 100 meters up – but hey, still cool, right?), the reality is the vast majority of business owners around the globe today dream of simply soaring to page-one of Google. After all, considering 70% of all purchases online begin with a search (and Google currently holds 92% of the search engine market), who wouldn’t want to achieve such a feat!?
Lifting a person – or a business – into space, isn’t easy. Even if your website is awesome – like the ones we build at RocketCrew.ai . . . a super cool website is not enough. (Just ask the millions of businesses who have poured their heart, soul, and money into building a website, but still aren’t generating any substantial business from online searches!)
Just like Bezos — the world's second richest person in 20241 with a $215 billion net worth — who was the first of the billionaire space tycoons to experience a ride aboard the rocket technology that he's poured millions into developing, the only way to rise above the rest, is by boarding a rocket to get you there.
Footnote: [1] As of July 9th, 2024 Elon Musk holds the pole position with a net worth of $252 billion.
Restoration business punches sucker-fish in the head —because it can
Why do octopuses have eight arms? The better to punch fish with, new research reveals.
Just like these brainy cephalopods, top business brands online conquer Google market search forces (and avoid the traditional lead generation sales traps — sucker-fish) because they operate from a dominant OmnichannelTM (think 8+ tentacles) digital vehicle.
The smartest octopuses (and top brands) have even learned how to team up with other octopodes and good fish (other smaller websites) to find food by hunting collaboratively — in balanced, synergistic relationships — to cover more area and increase their chances of catching prey (and landing more fans and customers)!
Photo by Manny Peralta on Unsplash
Photo by Stephanie Harlacher on Unsplash
Photo by Matteo Vella on Unsplash
Temporary hunting alliances between octopuses* and coral reef fish have been documented for decades and can involve multiple participants of various species, study authors reported Dec. 18 in the journal Ecology.
Sometimes, fish and octopuses will work together for more than an hour, with different species scouting different locations. Octopuses pursue prey that dart around rocks and into tight spaces in the reef, while bottom-feeding fish such as the yellow-saddle goatfish (Parupeneus cyclostomus) scour the seafloor, and other fish species patrol the water column, according to the study.
Like the clever octopus, the savvy water mitigation and restoration business in 2024 understands that their online search rank is the centerpiece of a winning game plan. When executed correctly, nothing captures more food (customers — yay!) at lower costs (digital punches are cheap) predictably, in season and out.
*Editors Note: “Octopuses” gives the word an English ending to match its adoption as an English word. Generally, when a noun enters into English, it is pluralized as an English word rather than in its original form. Octopuses may sound peculiar to some, but this is the preferred plural. While “octopi” has become popular in modern usage, it's wrong. The letter “i” as a suffix to indicate a plural noun only applies to words with Latin roots, like “cacti” for more than one cactus. But octopus is derived from Greek, so the proper pluralization in this case would be “odes” if it was ever used.
This talent scout builds top brands with 'VR precision'
Some say Meta is the loudest company building Virtual Reality (VR) and Augmented Reality (AR) hardware. Microsoft has HoloLens . . . and Apple's Vision Pro launched in 2023. But the wise would be prudent not to count out Google.
Since pre-Jan 2022, the search giant has been ramping up work on a VR/AR headset, internally codenamed Project Iris (“Isaac” would have been cooler, but alas) that is set for release in late 2024. Like headsets planned by Meta and Apple, Google’s device uses outward-facing cameras to blend computer graphics with a video feed of the real world, creating a more immersive, mixed-reality experience than existing AR glasses from brands like Snap and Magic Leap.
Who will win the race? Simply put: The company with the best combination of technology + marketing.
Just as AR is changing the face of virtual reality, the leading campaigns and business brands in the 2024 business economy have embraced advanced, centralized technology as a necessity for powering their marketing (read: storytelling) efforts, proving that a great 360-degree strategy is after all, still the best whole-medicine for dominating the customer acquisition landscape.
Photo by Tima Miroshnichenko from Pexels
Photo by Artem Podrez from Pexels
Photo by Ivan Samkov from Pexels
Why must your strategy include game-changing technology now, when you’ve gotten by in years past without it? Because the world’s leading companies are currently raising (and pouring) cash into patented software and systems that give them an indisputable edge over smaller businesses (like yours).
As one user recently related: “I had the chance to demo a prototype of [Google’s] technology, using a modified Oculus Rift headset with Varjo’s (Google brand tech, which means “shadow” in Finnish) display systems embedded. I suppose the best testament to the company’s technology was that I spent most of the demo questioning whether my eyesight had actually been improved. After being dropped into an apartment scene, I was almost disturbed by my ability to read the spines of books on bookshelves several feet away.”
When technology is producing “eyesight” better than “human eyesight itself,” it’s clear the time has come to stop standing on the sidelines, and start positioning yourself to truly compete by engaging a technology-eyesight expert.